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Friday, March 14, 2008

wHiTe VaLeNtInE

Today is white valentine or we also can call it white day ,
but in malaysia we don celebrate it and a lot of people dunno what it is so i will explain it a bit.
in japan when valentine girl give chocolate to guy to expression her love and
on white valentine guy who receive a chocolate on valentine are
expected to return the favor by giving gifts, usually more expensive.

White Day was first celebrated in 1978 in japan. It was started by the National Confectionery Industry Association (全国飴菓子工業協同組合) as an "answer day" to Valentine's Day on the grounds that men should pay back the women who gave them chocolate and other gifts on Valentine's Day. In 1977 a Fukuoka-shi confectionery company, Ishimura Manseido , had marketed marshmallows to men on March 14, calling it Marshmallow Day

Soon thereafter, confectionery companies began marketing white chocolate. Now, men give both white and dark chocolate, as well as other edible and non-edible gifts, such as jewelry or objects of sentimental value, or white clothing like lingerie, to women from whom they received chocolate on Valentine's Day one month earlier. If the chocolate given was giri choco, the man as well may not be expressing actual romantic interest, but rather a social obligation.

so happy white valentine to you all girl and guy out there

information get from wikipedia

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